In the powerlifting world, the face-pull is a staple. For everyone else who just wants to look good, the face-pull has been all but forgotten. This is a mistake.
While the face-pull isn't an exercise that's going to add slabs of muscles to your frame, what it will do is help offset all the pressing you're doing, while at the same time working the often neglected rear delts, rhomboids, and external rotators. This is going to allow you to continue getting stronger while keeping you healthy in the long run.
Dr. Ken Kinakin, much like Dr. Mike Leahy, knows your pain. In fact, he's made a living off of it. The doc is one of the best in the world at devising training protocols to help make you injury-proof. Yeah, he likes bodybuilding and powerlifting routines, too, but when it comes to figuring out how to fix what ails ya', he's one of the best.